French Essence: Brand and Website Refresh
Brand and Website Refresh
A fast-paced project delivering a refreshed brand identity and an user-friendly website that that resonates with contemporary consumers and provides a seamless user experience.
A fast-paced project delivering a refreshed brand identity and an user-friendly website that that resonates with contemporary consumers and provides a seamless user experience.
To expedite the launch of French Essence's e-commerce site within tight time and budget constraints, the team opted for a strategic approach. We identified a Shopify template that closely resembled the proposed design, minimising the need for extensive modifications. This allowed us to focus our resources on essential customisations, ensuring a successful and timely launch for the refreshed brand.
Customisable banners were added to allow for faster editing of promotional or festive announcements, along with an option to remove or include a 'shop now' button.
